SEO and AI Audits
Understand What Is Helping or Holding Back Your Visibility
What Your SEO and AI Audit Examines
Find the issues limiting your search visibility and the opportunities worth prioritizing. Your audit reviews SEO and AI search readiness, with clear findings and practical next steps.
Technical SEO and Crawlability
I inspect how search engines reach your pages, including robots rules, XML sitemaps, internal links, redirect paths, broken URLs, and server responses. The goal is to uncover technical obstacles that prevent important content from being discovered or understood.
Indexing, Canonicals, and Search Console
Using available Google Search Console data and page checks, I review indexing status, canonical choices, duplicate or excluded pages, and pages receiving impressions without meaningful traffic. A page omitted from search is not always a problem, so findings are checked against your business priorities.
Website Performance and Mobile Experience
I review Core Web Vitals and other page-experience indicators where reliable data exists, along with mobile layouts, navigation, and avoidable performance issues. These checks help separate urgent usability problems from technical warnings that have limited business impact.
Content Quality and Search Intent
I evaluate important service and location pages for clarity, usefulness, search intent, duplicated language, gaps in answers, and opportunities to provide first-hand expertise. The review looks at whether each page helps prospective customers make informed decisions, not merely whether a keyword appears enough times.
On-Page SEO, Internal Links, and Structured Data
Page titles, descriptions, headings, internal linking, image context, and relevant structured data are reviewed together. I check whether markup accurately reflects visible content and whether page relationships help visitors and search engines reach the information they need.
Search Performance and Opportunity Analysis
When access is available, I use Google Search Console and analytics data to evaluate landing pages, queries, engagement patterns, and conversions. I look for opportunities to improve pages already gaining exposure, and distinguish meaningful trends from short-term fluctuations.
AI Search Visibility and Business Clarity
I test a relevant sample of customer questions across available AI-powered experiences and review whether your business details, services, location, and differentiators are clear online. AI-generated responses vary by prompt and platform, so findings are described as a baseline, not a definitive ranking or guaranteed recommendation.
Competitors and Prioritized Recommendations
I compare selected competitors for useful service information, site structure, content coverage, and visible search opportunities. Findings are organized into a practical roadmap with the issue, affected pages, business relevance, estimated effort, and recommended next action.
THE AUDIT PROCESS, VISUALIZED
From Audit Findings to Next Steps
Find the Issues Worth Fixing First
Not every technical warning needs immediate work. Some sites struggle because useful pages are difficult to find, others because content does not answer what customers need, and others because performance data is being misread.
A focused audit connects the evidence to your business goals. Instead of a long list of disconnected errors, you get a clear explanation of which changes deserve attention, why they matter, and what to tackle first.
Clear Findings and a Prioritized Action Plan
My recommendations are written for business owners and the people making website changes. You receive more than a set of tool screenshots or scores.
An Audit Summary You Understand
A plain-language overview explains the most important findings, strengths to preserve, and risks that affect visibility or customer experience. Supporting examples identify relevant pages and evidence, with access-dependent limitations noted.
A Roadmap for Implementation
Recommendations are grouped by priority, estimated effort, and likely benefit, with practical examples where useful. You will know which changes belong with a developer, content editor, or ongoing SEO specialist, and which improvements make sense to tackle yourself.
A Practical Three-Step Audit Process
The audit begins with understanding your business and ends with recommendations you are able to act on. Each step is tailored to your site rather than generated from a generic checklist.
Understand Your Goals and Access
We discuss your services, ideal customers, target locations, current concerns, and any upcoming website changes. If available, read-only access to Search Console and analytics provides context. Without access, I explain the limits of a public-facing review.
Review, Test, and Compare
I examine the technical foundation, page content, internal linking, performance trends, AI visibility samples, and selected competitors. Findings are checked for relevance so minor tool warnings do not crowd out more important issues.
Deliver Findings and Next Steps
You receive a structured review and prioritized recommendations with a clear explanation of where to begin. We can discuss implementation support separately if you want help carrying the plan forward. The audit itself does not commit you to ongoing services.
Years of SEO Experience
Work Directly With Me
Clear, Prioritized Strategy
An Independent Review Before Your Next SEO Decision
An audit is useful when a site has lost visibility, leads have slowed, a redesign is planned, a new agency is taking over, or you want an independent assessment of your current SEO and AI-search readiness.
I work primarily with service-based businesses, including professional practices and location-focused providers. The recommendations consider your audience, actual offerings, and available resources, rather than assuming every site needs the same set of changes.
Audit vs. Free Snapshot vs. Ongoing Work
The Free AI Snapshot is a brief introductory look, not a complete audit. A paid SEO and AI Audit examines the website and available evidence in detail, then provides prioritized recommendations.
If you want continued implementation and monitoring afterward, AI Search Optimization or ongoing SEO work can be discussed separately. No ongoing retainer is required to request an audit.
Frequently Asked Questions About SEO and AI Audits
The audit covers agreed technical, indexing, content, on-page, internal-linking, search-performance, competitive, and AI-visibility checks. The exact depth depends on your website, available access, and project scope. You receive findings and recommendations arranged by priority rather than a raw automated scan.
Ready to See Where Your Business Stands?
Start with a free look at your visibility in Google and AI search, or contact me about SEO services.